HOME >> NEWS AND VIEWS >>'Thunder' launch - a storm
We’ve all been there! Impromptu meetings with colleagues or customers in different locations requiring endless fiddling with leads, fine tuning of volume settings and password memory recall tests. So when Six Degrees client PolyVision claimed to have solved the issue of office collaboration with its Thunder™Virtual Flipchart™, the media were keen to find out if this was a whirlwind discovery or simply a storm in a tea cup.
Observational research carried out by US firm PolyVision, a leader in visual communications, has shown how people communicate during and after meetings. Note taking, sharing information with colleagues working remotely, and the ability to alter information in real time with co-workers located anywhere in the world were clear barriers to the effective use of time and technology during business meetings.
Thunder’s Virtual Flipchart technology has taken the concept of the traditional flipchart and aims to revolutionise the way teams work together and share information. It does this by projecting information from a server-based computer network via projectors displaying a series of up to 16 large-format displays mimicking the action of flip-chart notes being pinned up around a room.
The goal for Six Degrees was to communicate to trade and business journalists how Thunder aimed to provide an entirely new dimension of collaboration in which any data and information, in any format could be communicated, stored, displayed organised and captured – all in real time. The only truly effective way of doing this was to provide a hands-on demonstration.
Journalists from regional newspapers, business, audio visual and channel press attended the European launch in Reading’s Green Park – home of PolyVision’s distributor, Maverick. To date this has resulted in more than 15 pieces of coverage with more to follow, including the front page of the Reading Chronicle’s Business Review supplement, a two-page feature in AV News and Channel Info with more picked up in IT Week, Computing, Channel Business, Computer Reseller News, Business Info and Multimedia Information & Technology.
The event proved successful, raising PolyVision’s profile among key media contacts and will no doubt keep the Thunder coverage rolling!
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