Our Blog

How Do You Measure Success in a Global PR Strategy?

When it comes to your global PR strategy, it can often be difficult to define success. Is it...

By Richard Simpson | 09 Jul 2018

What's Most Important in a Corporate Reputation Management Strategy?

Contrary to what some STEM businesses believe, corporate reputation management (CRM) goes far...

By Richard Simpson | 04 Jul 2018

Why PR needs to be more than artificially intelligent

The PRCA held a debate a couple of weeks ago to evaluate whether or not the workforce in public...

By Elaine Cobb | 26 Jun 2018

What to do when your press release doesn't get coverage

There are many pitfalls with press releases that mean they often don’t win the expected results...

By Elaine Cobb | 08 Jun 2018

How can influencer marketing and PR work together?

Marketing and PR have always had an odd relationship. While effectively being two sides of the...

By Six Degrees | 06 Jun 2018

Why PR needs to be prepared for AI

It is claimed by many that artificial Intelligence (AI) could revolutionise the workplace and...

By Georgia McCall | 04 Jun 2018

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