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What’s the PR value of trade shows?

When you work in the science, technology and engineering space, chances are, your business is...

By Jennifer Janson | 13 Sep 2017

7 Ways to Avoid a PR Crisis

They say that no publicity is bad publicity. Try telling that to United Airlines or Fox News,...

By Jennifer Janson | 11 Sep 2017

Five questions to check the ethics of my PR consultancy

The recent expulsion of PR consultancy Bell Pottinger from the PRCA has pushed ethics in PR to...

By Elaine Cobb | 07 Sep 2017

Everything you need to know about corporate reputation management

A couple of years ago I wrote a post about corporate reputation management that was aimed...

By Jennifer Janson | 01 Sep 2017

How can I get more coverage from my press release?

As a PR consultant for engineering and technology clients, I’m often asked how to get more...

By Elaine Cobb | 28 Aug 2017

How to write an effective reputation strategy plan

For modern businesses, reputation is everything. Just ask United Airlines, Volkswagen or BP if...

By Neil Thomas | 25 Aug 2017

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